What a social media
package should include.
Not all social media packages are equal. Here is what a monthly package from a marketing agency in Lebanon should cover, so you can compare offers properly.
A strategy and a monthly calendar
Themes, formats and posting times planned a month ahead and approved by you before anything goes live.
A clear number of posts, reels and stories
Good packages state exactly how many pieces you get each month. Reels usually perform best, so make sure they are included, not just static posts.
Content made for your brand
Ask whether the agency shoots its own photos and videos. Stock images and recycled templates rarely stop the scroll; real shoots of your product, venue and team do.
Platforms that match your audience
Instagram is the core in Lebanon and the Gulf, with Facebook mirroring. TikTok and LinkedIn are worth adding when your audience is there.
Paid ads management
Organic reach is limited. A package that includes or offers Meta ads management puts your best content in front of the right people.
Community and reporting
Replies to comments and messages, plus a monthly report on reach, engagement and what to improve next month.
One team for everything
When the same team handles your content, events and website, everything looks like one brand. That is how we work with automotive groups, hospitality venues and beauty brands.